Create Impact through Strategic Storytelling

Are you seeking to thrive amidst uncertainty, establish effective communication with external stakeholders and foster collaborative outcomes for your communities? Contact Phillip Yates for comprehensive consulting and training services that offer insights into how strategic storytelling can help your organization foster collaborative and sustainable outcomes and help you complete successful projects.

Professional
Certifications

  • The Accreditation in Public Relations (APR) certification demonstrates professional expertise in developing public relations, public affairs and strategic communication campaigns that achieve organizational objectives. It requires extensive knowledge of reputation risk management risk strategies and experience in public relations research, strategic communications planning, media relations and crisis communications.

  • The Project Management Professional (PMP) certification demonstrates in-depth experience in leveraging agile project management and project risk management best practices to complete complex public relations and public affairs projects. Certification also demonstrates extensive knowledge of effective stakeholder engagement, project communication and risk management techniques, such as risk identification, risk analysis, risk response planning and project risk monitoring.

  • The Risk Management Professional (PMI-RMP) certification demonstrates in-depth knowledge of anticipating and managing change and implementing risk management and risk assessment best practices. The accreditation requires in-depth experience in identifying problems, assessing project risks, mitigating threats, maximizing results, meeting deadlines and seizing strategic opportunities. Insights gained from this certification can help organizations complete successful public relations, public affairs and community engagement projects.

  • The Agile Certified Practitioner (PMI-ACP) certification provides public relations, public affairs and community engagement professionals with critical knowledge to help them complete projects with a high rate of change, complexity and risk. The certification also provides crisis management professionals a framework to navigate crisis communication challenges.